RSPB launches new project, funded by supermarket Aldi, aimed at revealing the wild side of the City and to bring families across Newcastle and Gateshead closer to nature
The RSPB is encouraging families to go wild this summer as a part of a new project, which will see mini beast hunting, scavenger hunts and many other wildlife activities introduced to parks across Newcastle and Gateshead.
From May half-term holiday until September, visitors to a number of parks in Newcastle and Gateshead including Jesmond Dene and Saltwell Park will be able to join the RSPB for exciting nature activities that will help families get closer to nature and uncover the wildlife secrets on their door step.
Sarah Given, RSPB Family Events Officer, said: "We're lucky because Newcastle and Gateshead are teeming with amazing wildlife just waiting to be discovered. The summer is when nature comes alive and is the perfect time to get outside and explore the nature on our doorsteps.
"From bugs to butterflies, hedgehogs to house sparrows, this new scheme gives families a great opportunity to learn about wildlife, see how they can give nature a home and have fun."
Only 10 per cent of children now regularly play outside in a natural setting, compared to 40 per cent in the 1970's. Other the past decade, research has been carried out into the wide ranging benefits for children who spend time outdoors in nature. These benefits include positive impacts on educations, physical health, emotional wellbeing, personal and social skills and mental well-being.
The exciting new scheme is thanks to a partnership between the RSPB and Aldi aimed at bringing families closer to nature.
Jonathan Neale, Joint Managing Director of Corporate Buying at Aldi, said: "Aldi's partnership with the RSPB is funded by proceeds from our carrier bags sales; it aims to educate as many people as possible about British wildlife.
"We're proud to be supporting this fantastic initiative that is set to bring thousands of families together over the May half-term holiday and beyond."
To find out where the RSPB's new nature activities will be taking place this summer, visit the RSPB North East England & Cumbria Facebook page.
For photographs, further information and to arrange an interview, please contact:
Chris Collett, RSPB Communications Manager, 0191 233 4317 / 07885 834889
1. Profits from Aldi's carrier bag sales in England and Wales are expected to see the charity receive donations in excess of £2m over a three year period. Aldi continues to prove popular with shoppers, with the latest supermarket share data showing Aldi grew sales by 15.7%, taking its share to 5.4% of the market (Kantar Worldpanel, 12 w/e 24 May 2015). The supermarket has always charged for carrier bags since it first opened in the UK in April 1990 in an effort to reduce its environmental impact.
2. In October 2015, UK Government department Defra introduced a minimum 5p charge for single use carrier bags in a bid to reduce consumer usage and protect the environment. The move follows similar charges that have been introduced in Wales, Scotland and Northern Ireland in recent years.
3. The RSPB is the UK's largest nature conservation charity, inspiring everyone to give nature a home. Together with our partners, we protect threatened birds and wildlife so our towns, coast and countryside will teem with life once again. We play a leading role in BirdLife International, a worldwide partnership of nature conservation organisations. The Royal Society for the Protection of Birds (RSPB) is a registered charity: England and Wales no. 207076, Scotland no. SC037654
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