Staff, volunteers and visitors are celebrating at RSPB Burton Mere Wetlands, the popular nature reserve near Neston, following news that the site has been awarded the prestigious Welcome accolade from VisitEngland – one of just six attractions in the North West to receive an award this year.
Attractions across England are awarded VisitEngland accolades in appreciation of the outstanding experiences they provide, with other categories including story-telling, food and drink, hidden gem status and an overall Gold award. The attractions have achieved these awards based on the score they obtained following their annual assessment by VisitEngland, with Burton Mere Wetlands’ Welcome accolade a result of its 100% score on the staff component of the assessment.
Burton Mere Wetlands, the heart of the RSPB Dee Estuary reserve, is increasingly popular with nature enthusiasts of all ages, with thousands of visitors flocking to the site each year to explore its unique visitor centre, extensive trails, breath-taking wildlife spectacles, wild play area and impressive views.
Graham Jones, Site Manager at RSPB Dee Estuary reserve, said: “This is fantastic news for the reserve and we’re sure that our visitors will be as thrilled as we are.
“To achieve a Welcome accolade is such an honour. This award reflects the ongoing hard work by everyone here at the Dee Estuary to deliver an outstanding visitor experience for the many families and individuals who enjoy our wonderful reserve each year.
“A huge thank you goes to our staff and volunteers for working so hard to deliver the highest level of visitor experience at Burton Mere Wetlands. To receive this award in the reserve’s 40th anniversary year is a fitting recognition of the sensitive development the RSPB has delivered on the Dee Estuary, since our beginnings at Parkgate in 1979.”
VisitEngland Director Andrew Stokes said: “England is home to world-class attractions right across the country, welcoming visitors throughout the year and offering experiences of the highest quality including excellent food and drink and outstanding customer service. It is also really fantastic to see these accolades recognising the work of those employees, managers and owners who make sure that all who pass through their doors have a truly memorable experience.”
VisitEngland’s Attractions Accolades, now in their fifth year, can be attained by members of the VisitEngland Visitor Attraction Quality Scheme in categories including the Welcome Accolade, Hidden Gem, Best Told Story, Quality Food and Drink and the Gold Accolade for all-round top-scoring attractions.
For further information on the special events and wildlife at RSPB Dee Estuary, visit rspb.org.uk/burtonmerewetlands